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What is browser fingerprinting: How you’re tracked online

What is browser fingerprinting: How you’re tracked online

​Browser fingerprinting has emerged as one of the most sophisticated tracking methods on the internet today. Unlike cookies that can be deleted or IP addresses that can be changed, your browser fingerprint creates a unique digital signature that can identify you across websites, sessions, and even VPN connections.​

​This comprehensive guide will walk you through everything you need to know about browser fingerprinting – from understanding how it works to implementing effective protection strategies.

Browser fingerprinting is almost impossible to avoid without using antidetect browsers. Check out our full guide on antidetect browsers.

What is browser fingerprinting?

Browser fingerprinting is a tracking method that builds a unique ID for your device based on how your browser and system are configured. Instead of cookies or IP addresses, it relies on dozens of hidden data points.

What data gets collected:

  • Browser type and version
  • Operating system
  • Installed plugins and fonts
  • Screen resolution and color depth
  • Time zone and language settings
  • Graphics and audio rendering details (Canvas, WebGL, AudioContext)

Why it’s effective:

  • Persistent: fingerprints stay consistent even if you delete cookies or change your IP with a proxy or VPN.
  • Silent: happens automatically in the background, without installing files or asking for permission.
  • Hard to detect: data shared looks “normal” since browsers reveal it for compatibility and functionality.

When all these signals are combined, they form a fingerprint that’s unique enough to track you across sessions and networks — making fingerprinting one of the toughest tracking methods to avoid.

​Check out more in our article about ​digital footprints​ to understand the broader scope of your online tracking exposure.​

How browser fingerprinting works

The process begins the moment you visit a website. Your browser automatically shares details needed for basic functionality — like screen size, browser version, and language preferences.

Tracking systems don’t stop there. They combine this standard data with deeper checks, such as:

  • Installed fonts, which reveal operating system and regional settings.
  • WebGL and audio tests, which expose unique hardware and processing traits.
  • JavaScript execution timing, which highlights subtle differences between devices.

All of these signals are run through algorithms to generate a unique hash — your digital fingerprint. Because the chance of two users having the exact same combination of traits is extremely low, this fingerprint becomes a persistent identifier.

The result: advertisers and tracking companies can follow you across websites and sessions, even if you clear cookies, switch networks, or use private browsing mode.

Check our article on browser leaks to see what your own browser is revealing.

​Types of browser fingerprinting techniques

Browser fingerprinting uses multiple methods to collect device-specific information. Each technique focuses on a different system component, and together they create a highly accurate tracking profile.

Canvas fingerprinting

Canvas fingerprinting is one of the most common and advanced methods. It asks your browser to draw hidden graphics using the HTML5 Canvas API, then records how those graphics are rendered.

  • The output depends on your operating system, graphics card, drivers, and font rendering engine.
  • Even two devices with the same hardware can produce slightly different results due to tiny software and driver variations.

👉 Check out our full article on canvas fingerprinting for a deeper technical breakdown.

WebGL fingerprinting

WebGL goes beyond canvas by testing your GPU directly. It extracts details such as:

  • GPU vendor and model
  • Supported extensions and rendering limits
  • Available graphics memory

Because no two GPU/software setups are identical, WebGL fingerprints are highly distinctive and very difficult to spoof without specialized tools.

Audio fingerprinting

Audio fingerprinting relies on how your device processes sound. Trackers generate tones and measure how your system handles them.

  • Differences in drivers, DSP (digital signal processing), and hardware acceleration leave behind subtle but unique audio signatures.
  • These signatures remain stable across browsing sessions.

Font fingerprinting

Font fingerprinting checks the exact set of fonts installed on your system. While this may seem harmless, it can reveal:

  • Operating system version
  • Installed applications (e.g., Adobe Creative Suite, Microsoft Office)
  • Regional language packs and software bundles

The font list is surprisingly stable over time, making it a reliable identifier.

JavaScript fingerprinting

JavaScript APIs give websites direct access to a huge amount of device info. Trackers can collect:

  • Screen resolution and color depth
  • CPU cores, available memory, and architecture
  • Installed plugins and versions
  • Time zone and system language

This “environmental data” forms a detailed fingerprint that persists even if you switch networks or clear cookies.

Browser fingerprinting vs. Other tracking methods

Fingerprinting stands out when compared to traditional tracking methods like cookies or IP addresses. Here’s how they differ:

Cookies store small text files on your device with unique IDs. They’ve been the backbone of online tracking for years, but they face growing limitations:

  • Easy to delete through browser settings.
  • Blocked by many privacy-focused browsers by default.
  • Require explicit user consent under modern privacy laws.
  • Don’t carry over between different browsers on the same device.

IP address tracking

Using your IP address for identification is simple, but limited:

  • IPs change when switching networks.
  • VPNs and proxies can easily mask them.
  • Often shared among multiple users on the same connection.

Browser fingerprinting

Fingerprinting takes a different approach by deriving identification from the information your browser naturally exposes:

  • Works without storing files on your device.
  • Remains consistent even after clearing cookies or switching browsers.
  • Tracks users across sessions regardless of VPN or proxy use.
  • Doesn’t require explicit consent, since data is transmitted automatically.

👉 Learn more in our articles on generating random IPs for privacy protection and avoiding DNS leaks that can expose your real location.

​How to protect yourself

1. Use antidetect browsers

If you need to mask fingerprints for business purposes — like managing multiple accounts on social platforms or e-commerce sites — anti-detect browsers are the go-to solution. They:

  • Mask fingerprinting data.
  • Simulate different hardware/software setups.
  • Provide stable, consistent fake fingerprints.

For automation workflows, you can also consider headless browsers, which minimize tracking while running scripts. ​For automation needs, consider ​headless browsing.​

Check our guide to ​fixing inconsistent fingerprints with a help antidetect browser​.

2. ​Browser settings

​If you just want protection for casual browsing, start with built-in browser tools instead of complex setups.

  • Use privacy-focused browsers like Firefox, Brave, or Tor.
  • Enable enhanced tracking protection.
  • Block third-party cookies by default.
  • Disable JavaScript when possible, since many fingerprinting techniques rely on it.

3. Browser extensions

Adding the right extensions is an easy way to block common tracking methods without overcomplicating your setup. A few essentials include:

  • Canvas Blocker – Stops websites from running canvas fingerprinting tests that try to generate unique IDs from your graphics rendering.
  • uBlock Origin – A powerful ad and script blocker that cuts off many trackers before they even load. Lightweight, fast, and highly customizable.
  • Privacy Badger – Learns as you browse and automatically blocks trackers that try to follow you across multiple sites. Great for users who don’t want to manually tweak settings.

Used together, these tools don’t eliminate fingerprinting completely, but they significantly reduce the amount of data your browser leaks by default.

It’s important to check your browser fingerprint regularly, as even small system or browser updates can change how trackable you are online. Check your fingerprint using our advanced checker on Pixelscan.

​Key takeaways

  1. Consider anti-detect solutions: For advanced privacy needs
  2. Fingerprinting is persistent: Works despite private browsing and VPNs
  3. Use layered protection: Combine browser settings, extensions, and specialized tools
  4. Test regularly: Monitor your exposure using detection tools

​Browser fingerprinting represents a sophisticated evolution beyond traditional cookies. While perfect anonymity is challenging, understanding these techniques and implementing appropriate countermeasures significantly improves your privacy posture online.​

FAQ

Am I unique with my browser fingerprint?

Yes, most likely. Every browser fingerprint is a combination of your device settings, browser version, screen resolution, fonts, plugins, and many other parameters. When combined, these factors often make your fingerprint unique enough to identify you across websites.

How does browser fingerprinting work?

Browser fingerprinting works by collecting detailed information about your system when you visit a website. This includes your operating system, browser type and version, time zone, installed fonts, graphics card, and more. When combined, these data points create a profile (or “fingerprint”) that can be used to track you—even if you clear cookies or use private browsing.

What is the best way to protect yourself from browser fingerprinting?

The most effective way to protect yourself from browser fingerprinting is to use antidetect browsers. These tools are designed to mask or randomize your digital fingerprint, making it much harder to track you online. For example, Multilogin.

How can I test my browser fingerprint?

You can easily test how unique your fingerprint is by using a fingerprinting check tool. Try our browser fingerprinting check on Pixelscan.

Conclusion

Proxies have moved from niche tools into everyday use, powering everything from privacy protection to marketing automation. They’re flexible, but not foolproof: free or low-quality proxies often create more problems than they solve, while reliable providers can make all the difference in speed, stability, and security.

By now, you should have a clear idea of what proxies are, the different types available, and the risks and legal considerations that come with them. Whether you need basic geo-unblocking, multi-account management, or enterprise-level privacy, the right proxy setup will depend on your specific use case.

I'm a Content Manager and Full-Stack SEO Specialist with over 7 years of hands-on experience building strategies that rank and convert. I graduated from Institut Montana Zugerberg College, and since then, I’ve been helping brands grow through smart content, technical SEO, and link building. When I'm not working, you'll likely find me lost in Dostoevsky's books.

Melika Ghasemifard

Author