If you’ve ever asked yourself “how do I make money on Facebook?”, you’re not alone. Facebook remains one of the most potent platforms on the internet, and it has billions of active users each month with more than enough ways of making money from Facebook. Creators can make money from Facebook successfully, making $500 a day. As a business owner, influencer, or marketer, knowing how to get paid on Facebook can open up huge earning potential. This guide discusses proven and tested methods of answering the popular question, “how can I make money through Facebook?”
Facebook monetization requirements in 2025
Before learning specifically how to make money on Facebook, it’s important to know Facebook’s newest monetization policies. Here are the key requirements for creators who wish to monetize their content and have earnings like $500 per day:
- Follower Count:
- Minimum of 10,000 followers for most monetization features (like in-stream ads, fan subscriptions, branded partnerships).
- Engagement Metrics:
- 600,000 minutes of video watch time in the last 60 days (monetization criteria from video view hours).
- At least 250 returning viewers, or 50,000 post engagement in 60 days for fan clubs.
- Adherence:
- Compliance with Facebook’s Policies for Monetization (no spam, artificial, or prohibited content).
- Active account that needs to be genuine with no violation record.
Fulfilling those needs prepares and qualifies you to go look for the best ways on how to earn money from Facebook on a consistent basis.
7 successful ways to earn money from Facebook content
If you are looking for ways to earn money on Facebook, this is a complete guide to seven proven ways to monetize on Facebook to help you earn money on a daily basis.
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Affiliate marketing on Facebook
Affiliate marketing remains the most successful and profitable way to monetize your Facebook audience.
- How it works:
- Sell products or services by posting affiliate links on your Facebook page, group, or profile.
- You earn a commission (typically 5%–25%) on each sale made via your special link.
- Tips to success:
- Choose products with interest or needs of your audience.
- Make use of appealing content like videos, reviews, or live shows to stimulate conversion.
- Example: If you generate $2,000 per day in affiliate earnings with a commission rate of 25%, then you earn $500 per day.
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Monetize videos using Facebook in-stream ads
Facebook in-stream ads give video creators a consistent source of revenue directly from views.
- Types of ads:
- Pre-roll: Ads that appear prior to your video.
- Mid-roll: Planned ads within videos.
- Post-roll: Ads that appear after your video has ended.
- Requirements to qualify:
- Minimum of 10,000 followers on your Facebook page.
- Total video watch time of 600,000 minutes in videos in the last 60 days.
- Compliance with Facebook Monetization Policies.
- Tips to success:
- Create engaging, longer videos (3+ minutes) to get people watching beyond advertising.
- Maintain regular posting schedules to build and retain a loyal audience.
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Set up fan subscriptions
Fan subscriptions allow you to generate monthly recurring income straight from your super-fans.
- How it works:
- Your super-fans pay a regular subscription rate (e.g., $4.99 or more per month) in exchange for unique content, advantages, or benefits.
- Payment processing is handled by Facebook, making it convenient for creators.
- Requirements:
- Minimum of 10,000 followers or 250 returning viewers.
- At least 50,000 post engagements or 180,000 minutes watched in the past 60 days.
- Tips to success:
- Provide high-quality exclusive content like tutorials, behind-the-scenes videos, or subscriber-only events.
- Engage regularly with subscribers to boost retention and satisfaction.
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Facebook Stars
Facebook Stars provide creators with an easy means to earn money from video and live stream by tipping directly from their audiences.
- How it works:
- Viewers purchase Stars and share them in the setting of live streaming or video material as a gesture of goodwill.
- Creators are paid out based on the number of Stars that are earned on their behalf (Facebook pays out the creator around $0.01 for each Star).
- Eligibility:
- Minimum of 18 years old.
- Stars must be available in your country/region.
- Tips to success:
- Reward enthusiasts to use Stars by acknowledging and interacting with customers in real time.
- Give VIP shout-outs or mentions to loyal customers to increase engagement.
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Branded content partnerships
Collaboration with brands for sponsored content is extremely profitable, especially for influencers who have active, large fan bases.
- How it works:
- Brands pay creators to incorporate products or services into posts, videos, or stories.
- Rates can vary quite a bit depending on your number of followers and engagement metrics.
- Ideal conditions:
- Content creators typically need at least 10,000 engaged followers to secure profitable brand collaborations.
- Strong engagement rates boost your value to brands exponentially.
- Tips to success:
- Partner with brands in your niche to maintain authenticity.
- Honestly disclose sponsorships (by employing hashtags like #sponsored or #ad) to maintain your audience’s trust in you.
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Facebook Marketplace: Direct product sales
Facebook Marketplace is ideally suited for business owners or creators who wish to sell products directly to customers.
- What you can sell:
- Physical products (clothing, furniture, electronics, etc.)
- Digital products (ebooks, courses, printables)
- Services (consultation, coaching sessions, freelancing)
- Benefits:
- No minimum followers to sell, hence ideal for newbies.
- Direct sales between yourself and customers (Facebook does not charge a commission).
- Tips to success:
- Optimize product listings with quality images and precise descriptions.
- Respond to questions promptly to enhance seller ranking and customer trust.
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Organize paid online events
Paid online events, like webinars, workshops, or VIP live streams, are a source of immediate income.
- How it works:
- Organize events directly on Facebook itself for a cover fee.
- Facebook does the payment gathering and attendee managing.
- Most engaging event types:
- Learning webinars or courses
- Live tutorials or Q&A
- Virtual concerts or performances
- VIP access interviews or meet-and-greets
- Tips to success:
- Offer clear value, such as actionable advice, expert insights, or special experiences.
- Market events heavily through posts, ads, and groups to generate maximum attendance and revenue.
With these detailed strategies, you’ll have full guidance on how to earn money on Facebook. If you’re in need of side income or wanting to generate lasting profits, these proven methods provide a clear roadmap to success.
How Multilogin boosts your Facebook earnings
If your goal is figuring out how to earn money on Facebook, managing multiple accounts is key. Facebook’s strict rules against multiple profiles often lead creators to ask, “how can I make money on Facebook without risking suspensions?”
Multilogin solves this problem by:
- Allowing safe management of multiple Facebook profiles with unique browser fingerprints, reducing suspension risks.
- Helping to scale your affiliate marketing efforts by easily running multiple niche-specific pages.
- Integrating smoothly with automation tools to streamline regular tasks like posting and engagement.
- Providing free residential proxies to protect your accounts and income from detection or bans.
Using Multilogin, you’ll clearly understand how to generate income from Facebook securely and consistently, achieving your earnings goals without fear of disruptions.
Bonus methods: Increasing your profit potential
After having learned the main methods of how to earn money on Facebook, the below are bonus methods to increase your profits even further:
Cross-promote your posts:
- Post Facebook posts on other social media platforms like Instagram, TikTok, or YouTube.
- Share successful videos and posts again to reach new users and increase overall engagement.
Use Facebook Groups:
- Begin or join active Facebook Groups within your niche to build a targeted following.
- Make frequent contact with group members by posting useful information, advice, or exclusive offers.
Optimize for the Facebook algorithm:
- Post content on a consistent schedule within peak hours of engagement when your following is most engaged.
- Ask questions, respond, and share to stimulate replies and encourage viewing and reach.
Spend on targeted Facebook Ads:
- Amplify content that performs well or put your page and products directly in front of target audiences.
- Ad budgets as low as a few thousand dollars can greatly increase the reach and monetization of your content.
Build a personal brand:
- Be real and reliable to establish trust with followers.
- A strong personal brand locks down better-paying sponsorship deals, affiliate opportunities, and adoring fans who will pay for premium content.
By incorporating these bonus strategies into your overall approach, you’ll significantly enhance your understanding of how to generate income from Facebook, setting yourself up for long-term, sustainable earnings growth.
FAQ: Facebook Payments Frequently Asked Questions
Still unsure how to monetize on Facebook? Here are convenient answers to frequently asked questions creators have regarding Facebook monetization:
- How many views do I need before I can monetize my Facebook videos?
- You’ll require a minimum of 600,000 total watch time minutes on your videos in the past 60 days to become eligible for in-stream ads.
- Can I get paid with fewer than 10,000 followers?
- Generally, you need at least 10,000 followers to use most monetization methods (e.g., fan subscriptions, sponsored content).
- You can earn money from merchandise sales on Facebook Marketplace or sell tickets to paid online events with no restrictions on your followers.
- How do I get paid by Facebook?
- Facebook pays creators directly into the bank account or PayPal associated to it.
- To receive your payout, go to Creator Studio, then select Monetization, and follow the instructions under “Set Up Payout Account.”
- What if my Facebook monetization gets suspended?
- Review Facebook’s Monetization Policies and Community Guidelines.
- Appeal through Facebook’s Monetization tools and correct any flagged issues promptly.
Answering these FAQs ensures you’re fully prepared to tackle monetization on Facebook.
